Obtaining client feedback is crucial for a law office as it serves multiple vital purposes in maintaining and improving the quality of legal services. Firstly, client feedback provides valuable insights into the overall client experience, allowing the law office to identify areas of strength and areas that may require improvement. This information is invaluable in enhancing … [Read more...] about Sample Survey: Client Feedback
Marketing
How to hire a great receptionist
Hire a receptionist and hire the manager of first and lasting impressions. The receptionist position is a marketing position. Before callers ever talk to an attorney, they form an opinion of the firm through their contact with the front desk. Yet most firms view the position as one that doesn't need a lot of intellectual skills and hire a receptionist without looking for the … [Read more...] about How to hire a great receptionist
7 projects to tackle in September
As the summer winds down and the pace picks up, September is the perfect time to dive into projects that will set your law office up for success in the months ahead. Here are seven key projects to focus on that will help you streamline operations, boost efficiency, and ensure that your team is prepared for the busy fall season. 1. Review and Update Case Management … [Read more...] about 7 projects to tackle in September
Personal client attention doubles the money-making referrals
When a North Carolina office realized its referrals from clients were dwindling, it responded by setting up a plan to ensure maximum personal contact with the clients. Within the first year the plan was in place, the personal injury firm doubled its referrals. The focus was placed on communications, fast response to calls, maintaining contact throughout the year and keeping … [Read more...] about Personal client attention doubles the money-making referrals
6 steps to a marketing plan that works
A well-structured marketing plan can help your firm reach its target audience, strengthen its reputation, and ultimately attract more clients. In this article, we will guide you through the process of crafting a comprehensive marketing plan that aligns with your law office's objectives and positions you for success in the year ahead. Define Your Goals and … [Read more...] about 6 steps to a marketing plan that works
10 strategies to create a strong online presence for your law office
In today's digital age, having a strong online presence is essential for any business, including law firms. A robust online presence not only helps you attract new clients but also establishes credibility and trust with your audience. Here are some strategies to help you create a strong online presence for your law office: Build a Professional Website: … [Read more...] about 10 strategies to create a strong online presence for your law office
To-Dos: Your July office checklist
According to best-selling author Regina Brett, "Summer is the annual permission slip to be lazy. To do nothing and have it count for something. To lie in the grass and count the stars. To sit on a branch and study the clouds." You wish! That might happen on the weekend—if you're lucky—but Monday to Friday, there's still plenty of work to do at the office. Here are some … [Read more...] about To-Dos: Your July office checklist
How to use client exit surveys to improve service and increase revenue
Don't close out a matter without measuring the client's satisfaction. Do that with a survey that covers everything from the legal services to the freshness of the coffee. A survey gathers information that can help the firm do a better job. It highlights the areas of excellence. And it reveals the areas of dissatisfaction clients don't mention—except to other … [Read more...] about How to use client exit surveys to improve service and increase revenue
Unlocking the marketing potential of front desk staff in your law firm
The front desk staff often serve as the initial point of contact for clients, visitors, and callers. While their primary role may seem administrative, savvy law office managers recognize that these frontline team members wield significant influence in shaping the firm's image and marketing efforts. Here's how your front desk staff can become invaluable allies in marketing your … [Read more...] about Unlocking the marketing potential of front desk staff in your law firm
10 ways to boost profitability for your law office
In today's competitive legal landscape, maintaining profitability is essential for the growth and sustainability of your practice. Effective management not only improves the bottom line but also enhances client satisfaction and staff productivity. To help you achieve these goals, we have curated a list of 10 proven strategies to boost your law office's profitability. These … [Read more...] about 10 ways to boost profitability for your law office